E-Commerce Trends

I think we can agree that eCommerce is not a passing fad. With it's inception in the 1990's, and it's continued proliferation, it eCommerce has demonstrated to be a great way to shop for products and services. In contrast to the traditional brick and mortar stores, a shopper has the ability to quickly comparison shop many e-tailers within a matter of minutes. 

Marketing
Google and Yahoo are now offering "pay-per-click" advertising. These ads appear as links on the periphery of search engine results and sometimes on other sites who choose to host the ads. You bid for priority placement, and every time your ad is clicked, you are billed that amount.

Security
eCommerce has proven to be a safe and secure means to buying goods or services. Sensitive personal information kept secure by SSL encryption. This has been a proven standard for years to protect the information as it is transferred through the Internet.

Sales Growth
Bizrate.com monitors the sales growth of online retailers. They say, the first quarter of 2003 generated $12.84 billion in sales. The same period in 2002 produced $10.08 billion. That's an increase of 27%.

Online Exclusives
This past Christmas shopping season showed that many of the big online eCommerce retailers are offering products exclusive to the Internet. Furthermore, we saw how many products are on sale for certain time periods, such as only on the Friday after Thanksgiving. We estimate that this is because it is cheaper to offer products online vs stocking them in stores across the country.

Starting an eCommerce Business
Electronic Commerce, or eCommerce, websites often do well in niche markets with products that are out of the ordinary. These products are often hard to find in traditional stores, but are easy to find online when doing a search with Google. E-Commerce has continued to provide a low barrier of entry to businesses starting out. Recurring costs are low:  Hosting and domain registration can cost less than $150 annually. Many traditional retailers enhance their sales by offering their products online as well.

Grand Oak Technologies offers powerful and visually appealing eCommerce web sites. Our E-Commerce websites offer great administration pages, and many credit card processing options. The Grand Oak Technologies eCommerce framework is affordable and can be customized to fit your particular business needs.   

How We Succeed:

• Success in Experience.
• Keeping your costs down so you can beat the competition.
• Proven ability to drive traffic.
• Secure first page search engine rankings.
• Understanding how online shoppers navigate and buy.
• Professional, intuitive design.

Affordability:
Grand Oak Technologies employs a powerful and robust eCommerce framework that is customized to meet the needs of your online store.  Your eCommerce website can cost as little as $900 to usually no more than $1700.  We also identify very affordable hosting and credit card processing solutions for you.

Free Consultation:
You are always welcome to contact us with any questions.  If you like what you see and hear, then Grand Oak Technologies would like to offer you a free (no obligation) consultation to discuss your eCommerce project. There's no need to wait... Contact Us today!

Learn More:

	eCommerce Home
	Core Features and Pricing
	Customization Information
	Driving Traffic / Search Engine Optimization
	Your Own eCommerce Consultant
	How To Succeed in eCommerce
	Trends in eCommerce
	What is e-Commerce?